Article Archives

5 Great A/B and Multivariate Tools

Photo by¬†albertogp123 Google Website Optimizer This is a free service offered by Google. It requires you to have a Google account and to be signed up for Google Analytics. Setting up Google Website Optimizer isn’t as easy as point-and-click, but it won’t take very long to get things up and running. One of the beautiful … Continue reading

The Benefits of A/B Testing

A/B testing (also known as split testing or bucket testing) can be an important part of your internet marketing plan. A/B testing involves making a single change to your landing page, newsletter, or blog post. Then, your original AND the altered version are sent out to your clientele. These two versions, A and B, are … Continue reading

5 Articles About Freelancer Productivity

Photo by¬†ishane So, you’re freelancing! How’s that going? Maybe you’re doing great, but we can always stand to be a little more productive amidst a world (and internet) filled with distractions. The following articles can help to get you pointed in a productive direction, whether you’re a time management pro or ADD-addled multi-tasker. How Coffee … Continue reading

5 Ways to Make Money From Your Blog Archives

So, you’ve amassed a huge backlog of informative blog content over the last few years. While you may assume that it’s old, useless information there may be some bits in there you can continue to share with the world. You can repurpose your knowledge into different forms, and further establish your authority on a topic … Continue reading